Flyers, Brochures, Leaflets and Postcards are one of the most effective method for direct marketing and had frequently used by business in Singapore to market their products and services.
Flyers, Brochures, Leaflets and Postcards direct marketing response rates on average are about 1% and are cheapest method of targeting through placing information about your company directly into consumer hands. Below is some ways to increase the response rate of your flyer advertisement
- Size and type of the flyers or brochures
- The Promotion Offer
- Distribution methods
- Tracking the Results
The cheapest flyer printing Singapore paper type is 70Gsm Wood Free and Size is A5 (+- 148mm x 210mm) and is the most easy carry weight for flyer distributor to do your flyer distribution in Singapore. If you have budget, try those 128gsm Gloss Art paper known as Brochure Printing which will have more profession image as the colour is more vibrant. Other sizes usually A6, A4, DL and the smallest size is A7. A more knowledgeable and experience printing company in Singapore is an added advantages as they can offer printing quality, express print (24Hrs Services) and at a more competitive prices.
The Promotion Offer
Flyer Distribution in Singapore is the more inexpensive advertising media that does not less on great content and quality printing. Spend on professionally design flyer or brochure that create impact and enjoy a profitable flyer marketing campaign! Create a headline that catches interest of consumer (example: “Save 70% upon presenting this brochure promotional discount coupon!”). Below is few important pointer that should consist inside your flyers or brochures
- What are your promotional offer
- Special Pointer of your business over your competitors
- Motivate reader to take action
- Contact details ( More Important Mobile No )
Types of Distribution method
It's very important to consider varies methods of flyers distribution, choosing the right methods ensure the highest possible response rate.
- Letter box
- Door to Door (Mostly HDB and landed property)
- Sing post (Private Apt and Condo)
- Placed on Car Windscreens
- Handing out Leaflets ( Street Distribution )
Tracking the Results
The common way to check the effectiveness of your flyers or brochures is to track with different headlines, promotional offer, and various types of flyer size, full colour choice or black and white flyer and distribution methods. Keep record of the return of investment so you know which effects of the various types of flyer printing, brochure printing and improve your flyers marketing methods. You may try to use different tagline or different phone numbers or promotional codes for each type of marketing campaign to track result. Print as many as you can to cover more area in Singapore because in the end it is a numbers game, but test your marketing message before committing to a big quantity. If properly used, flyers printing and flyer distribution can guarantee instant publicity for any business services or products. What needs to be done is to design the flyers smartly enough to impress potential customers and to find a good flyer distribution company that will ensure your promotion reach them on time.
See More On: Flyers Distribution Price and Flyers Printing Price [http://www.ave.sg]